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Stop making football data so much hard work!
This post was originally published on Richard Ayers' personal blog. This is a quick, and ranting, post. This morning on of our excellent Performance Analysis team here at City pointed me in the...
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Towards Datatainment — Working with Data Gods
This post was originally published on Richard Ayers' personal blog. The following is an article I’ve just written for Leaders in Digital Sport‘s “Leaders” bulletin. The data gods in question are Gavin...
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Media: TechRadar on data and the Premier League
TechRadar's Chris Smith put together a nice detailed piece recently on "How stats have changed football forever" and "Who will win the Premier League? Stats explain all" in which a good clutch of the...
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Social media and transfer deadline day: a welcome for Premier League new...
With the 2013/14 summer transfer window now firmly closed, Premier League clubs and new signings alike have seen substantial growth in social media followers in just a matter of hours. While different...
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Dos A Cero: A British geek’s perspective on the USA v Mexico WC qualifier
Sometimes the simplest chants have the greatest effect. Dos a cero, dos a cero, .. repeat ad infinitem… it's not lyrical or witty, but when the USA have beaten their neighbours 2 - 0 at home in the...
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Pittsburgh Steelers vs Minnesota Vikings at Wembley Stadium
Consulting Partner Peter Clare went to Wembley this weekend to watch two American sporting greats... Kick-off was at 6pm, we met at 9.30am It was my first NFL game — the Minnesota Vikings vs the...
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“Arsenal FC, I presume?”– A traveller’s view on African football fandom
Lead Consultant Neal McCleave on the growth of football in Africa following a recent visit to Tanzania... I have been regularly travelling to Africa over the past five years and have watched with...
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Together Stronger: The Welsh Dragon Roars In Social
"LIKE THIS PAGE TO SHOW YOUR SUPPORT FOR THE BOYS!" "RT IF YOU WANT [YOUR CLUB] TO WIN 9-0!" What a wasted opportunity. You've only get very limited time in the attention economy to engage a fan and...
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English Premier League Sponsorship and the Effective Use of Social Media
Originally published 1 February 2015 in The Sunday Business Post. Millions of people getting thousands of messages, mostly on their mobile, from when they wake up in the morning to turning the light...
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Leicester City’s digital growth as unprecedented as Premier League win
Leicester City’s fairytale victory in this year’s Premier League is almost without precedent in modern sport, as is their rise in worldwide social media following. By investing time and resources into...
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